RAMA iPhone App Serves Up Culinary Experiences
USA- Brooklyn, NY | Apr 21 2012 | (01:10:31 - EDT)
Crimson Bamboo LLC, a Brooklyn-based new media developer and publisher, announced a major update to their popular RAMA iPhone app this month, including a new line of curated food tours and downloadable, “offline” maps.
The update to RAMA complements its award-winning line of historical walking tours with a new series of food tours, written by local experts in 22 locations around the world.
Organized around place-based culinary themes including “Flavors of the Amazon” (Rio de Janeiro), “Vegetarian Manhattan” (New York City), and “Chengdu Street Snacks” (Chengdu, China), RAMA Food will not only lead users to great restaurants and outstanding flavors, but also deliver cultural, historical, and culinary insights: Users will learn about the one woman cooking machine behind the best ‘drunken noodles’ in Bangkok, discover why Thursday is rice day in Barcelona, and get phonetic instructions on how to order dishes in the local language.
“All of our food tours are written by noted food writers and local experts, and a lot of our authors have spent years searching for the best things to eat in their cities,” says RAMA Food editor Layne Mosler, herself a noted food writer also known as the Taxi Gourmet, who personally selected each food tour author for the launch. “As with the history tours, we’ve focused on creating one-of-a-kind experiences by encouraging writers to draw on their creativity and their culinary expertise, as well as directly profit from tour sales. The resulting tours aren’t just examples of great food writing, they’re also designed to lead people to amazing food experiences.”
The RAMA 2.0 update will be available for iPhone, iPod Touch, and iPad on iTunes on April 6, and features 31 new food tours covering cities from San Francisco and Shanghai to Austin and Dubai.
The update will also include a new feature that allows users that have previously purchased a RAMA tour to download a map of the city to use offline—a feature not currently available on Apple’s native Maps app, which requires an active Internet connection.
RAMA tours are available as in-app purchases once the app is downloaded, with tour prices ranging from $0.99 to $2.99. The app and update are free to download.
RAMA is a free-to-download app available for Apple iPhone, iPod Touch, and iPad. In addition to providing a platform for in-depth food tours of world cities written by noted food bloggers, RAMA also offers a line of historical walking tours, which show users how stops on the tour once looked in the past.
About Crimson Bamboo LLC
Crimson Bamboo LLC is a hybrid publishing and technology company founded in Brooklyn, New York in 2010.
Information provided by: www.
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